Privacy Policy
Welcome to privacy notice.
We respect your privacy and are committed to protecting your personal data. This privacy
notice will inform you as to how we look after your personal data when you visit our website
(regardless of where you visit it from) and tell you about your privacy rights and how the law
protects you.
1. Important information
Purpose of this privacy notice
This privacy notice aims to give you information on how,,, collects and processes your personal data through your use
of these websites, including any data you may provide through these websites when you
sign up to our newsletter, mailing list, private dashboard, purchase service or take part in a
Website (and other websites) is not intended for children and we do not knowingly
collect data relating to children.
It is important that you read this privacy notice together with any other privacy notice or fair
processing notice we may provide on specific occasions when we are collecting or
processing personal data about you so that you are fully aware of how and why we are using
your data. This privacy notice supplements the other notices and is not intended to override
You will be required to read and accept this Privacy Policy when signing up for your Account
or filling the form on our website. If you do not accept and agree with this Privacy Policy, you
must stop using our website immediately.
Controller is not the controller and responsible for your personal data (collectively referred to
as "", "we", "us" or "our" in this privacy notice).
Contact details
email address:
You have the right to make a complaint at any time to the Information Commissioner's Office
(ICO), the UK supervisory authority for data protection issues ( We would,
however, appreciate the chance to deal with your concerns before you approach the ICO so
please contact us in the first instance.
Changes to the privacy notice and your duty to inform us of
This version was last updated on 24 February 2023.
It is important that the personal data we hold about you is accurate and current. Please keep
us informed if your personal data changes during your relationship with us.
Third-party links
This website may include links to third-party websites, plug-ins and applications. Clicking on
those links or enabling those connections may allow third parties to collect or share data
about you. We do not control these third-party websites and are not responsible for their
privacy statements. When you leave our website, we encourage you to read the privacy
notice of every website you visit.
Please note that we are not responsible for the content of information posted by visitors to
our site.
2. The data we collect about you
Personal data, or personal information, means any information about an individual from
which that person can be identified. It does not include data where the identity has been
removed (anonymous data).
We may collect, use, store and transfer different kinds of personal data about you which we
have grouped together follows:
Identity Data includes [first name, last name].
Contact Data includes [email address and telephone numbers].
Technical Data includes [internet protocol (IP) address, language, browser type and
version, time zone setting and location].
Usage Data includes [information about how you use our website, blog and services,
the website from which you visited us from].
Marketing and Communications Data includes [your preferences in receiving
marketing from us and our third parties and your communication preferences,
information about your business, your website domain, your address, your position,
your social data which you set (avatar image, social network connection)].
We also collect, use and share Aggregated Data such as statistical or demographic data for
any purpose. Aggregated Data may be derived from your personal data but is not
considered personal data in law as this data does not directly or indirectly reveal your
identity. For example, we may aggregate your Usage Data to calculate the percentage of
users accessing a specific website feature. However, if we combine or connect Aggregated
Data with your personal data so that it can directly or indirectly identify you, we treat the
combined data as personal data which will be used in accordance with this privacy notice.
We do not collect any Special Categories of Personal Data about you (this includes details
about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation,
political opinions, trade union membership, information about your health and genetic and
biometric data). Nor do we collect any information about criminal convictions and offences.
If you fail to provide personal data
Where we need to collect personal data by law, or under the terms of a contract we have
with you and you fail to provide that data when requested, we may not be able to perform the
contract we have or are trying to enter into with you (for example, to provide you with goods
or services). In this case, we may have to cancel a service you have with us but we will
notify you if this is the case at the time.
3. How is your personal data collected?
If you fail to provide personal data
We use different methods to collect data from and about you including through:
Direct interactions. You may give us your Identity and Contact by filling in forms or by
corresponding with us by post, phone, email or otherwise. This includes personal
data you provide when you:
- fill in a form to learn more about our blog or services;
- subscribe to our service or blog newsletters;
- request marketing to be sent to you.
Automated technologies or interactions. As you interact with our website, we may
automatically collect Technical Data about your equipment, browsing actions and
patterns. We collect this personal data by using cookies, server logs and other similar
technologies. We may also receive Technical Data about you if you visit other
websites employing our cookies.
Analytics & marketing technologies.
Remarketing (showing our ads on third party websites). and our
advertising partners (Google) will use the cookie information to serve our past visitor
relevant and optimized ads.
Google Analytics Demographics and Interest Reporting. use data from
Google's Interest-based advertising or 3rd-party audience data (such as age, gender
and interests) with Google Analytics to inform our marketing strategy.
Visitors can opt out of Google Analytics for Display Advertising and customise
Google Display Network ads using Google's Ad Settings page:
Visitors can opt out of Google Analytics using this browser add-on:
We also use advertising partners to collect cookie-based information about our
website users in order to assist us with better targeting of our advertising.
For further information on cookies in general, including how to decline and remove
cookies from your browser visit
4. How we use your Personal Data
We will only use your personal data when the law allows us to. Most commonly, we will use
your personal data in the following circumstances:
Where we need to perform the contract we are about to enter into or have entered
into with you.
Where it is necessary for our legitimate interests (or those of a third party) and your
interests and fundamental rights do not override those interests.
Where we need to comply with a legal or regulatory obligation.
Generally we do not rely on consent as a legal basis for processing your personal data other
than in relation to sending third party direct marketing communications to you via email or
text message. You have the right to withdraw consent to marketing at any time by contacting
If you share with us personal data of the third party, you confirm that such third party gave
you consent on collection and processing of his/her data by us. We in our turn will take he
same measures and procedures to ensure the safety of such information as we do in the
relation to your personal data.
Purposes for which we will use your personal data
Note that we may process your personal data for more than one lawful ground depending on
the specific purpose for which we are using your data. Please contact us if you need details
about the specific legal ground we are relying on to process your personal data where more
than one ground has been set out in the table below.
We strive to provide you with choices regarding certain personal data uses, particularly
around marketing and advertising. You can control your choices through the following
personal data control mechanisms:
Promotional offers from us. We may use your Identity, Contact, Technical, Usage and
Profile Data to form a view on what we think you may want or need, or what may be
of interest to you. This is how we decide which products, services and offers may be
relevant for you (we call this marketing). You will receive marketing communications
from us if you have requested information from us or purchased goods or services
from us or if you provided us with your details when you entered into conversation on
our blog or subscribed to our newsletter.
Opting out. You can ask us or third parties to stop sending you marketing messages
at any time by following the opt-out links on any marketing message sent to you or by
contacting us at any time. Where you opt out of receiving these marketing messages,
this will not apply to personal data provided to us as a result of a blog/service
purchase, warranty registration, blog/service experience or other transactions.
Cookies. You can set your browser to refuse all or some browser cookies, or to alert
you when websites set or access cookies. If you disable or refuse cookies, please
note that some parts of this website may become inaccessible or not function
Change of purpose
We will only use your personal data for the purposes for which we collected it, unless we
reasonably consider that we need to use it for another reason and that reason is compatible
with the original purpose. If you wish to get an explanation as to how the processing for the
new purpose is compatible with the original purpose, please contact us.
If we need to use your personal data for an unrelated purpose, we will notify you and we will
explain the legal basis which allows us to do so.
Please note that we may process your personal data without your knowledge or consent, in
compliance with the above rules, where this is required or permitted by law.
5. Disclosures of your personal data
We may have to share your personal data with the parties set out below for the purposes set
out in the table in paragraph 4 above.
Internal Third Parties: companies inside our Group.
External Third Parties: Google, Facebook, CRM-systems and other.
Third parties to whom we may choose to sell, transfer, or merge parts of our business
or our assets. Alternatively, we may seek to acquire other businesses or merge with
them. If a change happens to our business, then the new owners may use your
personal data in the same way as set out in this privacy notice.
We require all third parties to respect the security of your personal data and to treat it in
accordance with the law. We do not allow our third-party service providers to use your
personal data for their own purposes and only permit them to process your personal data for
specified purposes and in accordance with our instructions.
6. Data security
We have put in place appropriate security measures to prevent your personal data from
being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In
addition, we limit access to your personal data to those employees, agents, contractors and
other third parties who have a business need to know. They will only process your personal
data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will
notify you and any applicable regulator of a breach where we are legally required to do so.
7. Data retention
How long will you use my personal data for?
We will only retain your personal data for as long as necessary to fulfil the purposes we
collected it for, including for the purposes of satisfying any legal, accounting, or reporting
In some circumstances we may anonymise your personal data (so that it can no longer be
associated with you) for research or statistical purposes in which case we may use this
information indefinitely without further notice to you.
8. Your legal rights
Under certain circumstances, you have rights under data protection laws in relation to your
personal data.
You have the right to:
Request access to your personal data (commonly known as a "data subject access
request"). This enables you to receive a copy of the personal data we hold about you
and to check that we are lawfully processing it.
Request correction of the personal data that we hold about you. This enables you to
have any incomplete or inaccurate data we hold about you corrected, though we may
need to verify the accuracy of the new data you provide to us.
Request erasure of your personal data. This enables you to ask us to delete or
remove personal data where there is no good reason for us continuing to process it.
You also have the right to ask us to delete or remove your personal data where you
have successfully exercised your right to object to processing (see below), where we
may have processed your information unlawfully or where we are required to erase
your personal data to comply with local law. Note, however, that we may not always
be able to comply with your request of erasure for specific legal reasons which will be
notified to you, if applicable, at the time of your request.
Object to processing of your personal data where we are relying on a legitimate
interest (or those of a third party) and there is something about your particular
situation which makes you want to object to processing on this ground as you feel it
impacts on your fundamental rights and freedoms. You also have the right to object
where we are processing your personal data for direct marketing purposes or other
purposes. In some cases, we may demonstrate that we have compelling legitimate
grounds to process your information which override your rights and freedoms.
Request restriction of processing of your personal data. This enables you to ask us to
suspend the processing of your personal data in the following scenarios: (a) if you
want us to establish the data's accuracy; (b) where our use of the data is unlawful but
you do not want us to erase it; (c) where you need us to hold the data even if we no
longer require it as you need it to establish, exercise or defend legal claims; or (d)
you have objected to our use of your data but we need to verify whether we have
overriding legitimate grounds to use it.
Withdraw consent at any time where we are relying on consent to process your personal
data. However, this will not affect the lawfulness of any processing carried out before you
withdraw your consent. If you withdraw your consent, we may not be able to provide our
website, blog or services to you. We will advise you if this is the case at the time you
withdraw your consent.
If you wish to exercise any of the rights set out above, please contact us.
No fee usually required
You will not have to pay a fee to access your personal data (or to exercise any of the other
rights). However, we may charge a reasonable fee. Alternatively, we may refuse to comply
with your request in these circumstances.
What we may need from you
We may need to request specific information from you to help us confirm your identity and
ensure your right to access your personal data (or to exercise any of your other rights). This
is a security measure to ensure that personal data is not disclosed to any person who has no
right to receive it. We may also contact you to ask you for further information in relation to
your request to speed up our response.
9. Cookies
Our website uses cookies to distinguish you from other users of our website. This helps us to
provide you with a good experience when you browse our website and also allows us to
improve our website.
A cookie is a small file of letters and numbers that we store on your browser or the hard
drive of your computer if you agree. Cookies contain information that is transferred to your
computer's hard drive.
Our website may place and access certain first-party Cookies on your computer or device.
First-party Cookies are those placed directly by us and are used only by us. We use Cookies
to facilitate and improve your experience of Our website and to provide and improve our
blog/services. By using Our website you may also receive certain third-party Cookies on
your computer or device. Third-party Cookies are those placed by websites, services, and/or
parties other than us.
We do not collect Cookies before you give us your accept. An exception is technical cookies
which are “strictly necessary” for the functioning of our website.